Would this scenario count as ‘lasting permanent impacts’ in your view?Īll got found out? All 4 played for England ffs.īecause the RFU bankrolled the transition and wanted them rushed in. Now where talking an additional $40m plus per year.
What if these signings drives the TV deal up by 10%. If these union players cost a combined total of $10m annually then that’s a net gain of $10m plus for the game. 5% doesn’t sound like much but that’s an additional $20m plus per year of income for the game.
What if signing half a dozen or so All Blacks/Wallabies plus some Super Rugby talent brings in enough eye balls, media attention, interest, clicks, views etc that contributes to say 5% more to the next TV (on top of the increase the NRL will likely get will get without these signing/salary concessions). Now currently those TV deals annually bring in $410m for the NRL. One more point, I know your sceptical of any lasting ‘permanent benefits’ and that signing of rival codes athletes are merely a ‘sign of short sighted profilacy’ however a short a term sugar rush can lead to long term permanent benefits.įor instance, the NRL TV deal contracts are due to expire at the end of 2027.